Background
Red-Fern were introduced to Apeks in 2014. Throughout the 7 year partnership, we’ve developed shared goals to increase brand and product awareness, develop a world-class technology strategy and to constantly invest in innovation. Positioning Apeks as a global leader in diving equipment is apparent in everything that we do.
The Partnership
7 years in and our partnership is even stronger. After deploying a world-class technology strategy for 15+ global websites, designing and developing specific microsites for flagship products and developing immersive augmented reality experiences for point of sale, audience and buyer engagement, we continue to innovate and grow with Apeks.
The Outcome
Red-Fern successfully launched and aligned the digital strategy with Apeks new product launch for 2021, creating specific microsites through research and high level strategic design, allowing the global marketing team to position the products at the top of their industry.
Red-Fern are continuing to innovate buyer and brand engagement with immersive augmented reality experiences for key products.
‘We have been working with the Red-fern Media for a number of years and have always been very happy with the level of service and the quality of the work. To have a multi-discipline agency that we have complete faith in, and that is right on our doorstep, is a real luxury that makes generating our marketing collateral that much easier’.
Fiona Walker, Global Marketing Manager
